7 Social Media Apps You Should be Using

Social media platforms have built virtual communities allowing users to be expressive about their demands, thoughts, and feedback through various content formats like images, blogs, videos, etc. You can always use certain social media apps and tools to create content with zero errors!

There are quite a few apps that help in social media efforts. These tools make social media for business a cake-walk! Tools make it easy for marketers to analyze, edit and revise their content. This is necessary to have fewer errors in your well-written article. Let’s take a look at some of these tools that ease the management of your social media pages.

Audience: identify your customer segment for your business and accordingly choose the platform where your ideal customer segment interacts

Suitability: choose the sites that have a track record of being productive for small businesses

Advanced features: some features include image editing tools, more text fonts, grammar check tools, special effects for images and videos, GIF creators, etc.

Ease of use: choose the online tools that are easy to learn and use

Create your own brand and reach out to as many individuals converting them into prospective clients through social media apps. Know the right kind of content that you need to post on the right platform with a limited character limit. There are certain stages you need to follow to publish a successful blog. These apps help you find and rectify the mistakes and errors in your blog while you proof-read, before posting it online for your viewers to notice.

1. BuzzSumo

BuzzSumo is a platform that functions like social media apps and platforms for business marketers. It is like a mini-hub where you can analyse your chosen blog topic and find out what other business marketers are writing about. The website also contains webinars about the website’s features and some insider information from some marketing experts that use BuzzSumo.

You also get content insights by discovering the kind of content that is shared the most by viewers across social media apps. This tool makes it perfect for scheduling, analyzing and editorial planning before you even draft your blog post!

2. Evernote

Is it difficult for you to keep track of topics and brainstorm ideas for future content? Well, not when you have an app where you can jot down and track your topic ideas. Evernote is one such online tool or an app that you can download, where you can type your thoughts, ideas or insights and your entire team can have access to it and collaborate with one another to form great topic ideas.

Evernote is a great content organising tool, that can keep a record of all the work related information you would want to remember. It functions like your second brain that can search previously captured texts or images, browse through PDFs that you have saved, sync notes and other saved content to other devices, and of course access them offline too!

3. Canva

For your blog posts, you need to add images and GIFs to make your content more interesting. For these images, you need to make sure they are of high quality. To enhance and beautify your pictures, there are some digital photo editing software you can use like Photoshop, Adobe Illustrator, etc. But creating illustrations on these professional editing-software apps is time-consuming.

Canva is a free online photo editing tool that functions like photoshop and has inbuilt templates for easy editing. Marketers are using this free online editing tool to edit their images and infographics before posting on social media apps for business leads and to increase brand popularity

4. Grammarly

The Grammarly extension automatically scans your content for misspellings and grammatical errors. It also rectifies sentence formation errors and reflects sentences written in passive voice. You can adjust the settings as per your tone of language.

You could also include the Grammarly extension on your smartphone keyboard as well and it’s available for both iOS and Andriod.

5. Apple Clips

Apple Clips is an app for video editing which helps its users create and share short video clips edited with special effects, graphics, text, emojis, etc. This also helps to creates videos with sound cancelation effects that can be used in your articles easily. It can also edit screen recordings and convert them into GIF videos. Posting articles with such videos increase the engagement and share rate on social media for business growth.

6. Captiona

Captiona is an app that suggests captions for your Instagram and Snapchat posts. Generating different interesting captions every day for your posts can be compelling. The app allows you to type in keywords that describe your image through which it generates relevant captions for your post.

7. Twitonomy

This is an analytics tool by Twitter that tracks tweets from specific accounts, gives insights on your competitor’s Twitter activity and generates visual graphs to understand the data better.

Bring your marketing strategies to life by utilizing these easy social media tools for business. With the easily accessible social media tools, you can now create, share, look-up, edit, keep track, and write correct content all with utmost efficiency!