Bicycle with pairs of wordpress logo placed on wheels.

Handy WordPress Tips for Your Website Blog

When it comes to creating blog posts that reach a significant number of audience, bloggers and people at any content writing agency would probably advise you to have an account on WordPress. WordPress is a content management system (CMS) that runs on PHP and MySQL database servers. The versatility of WordPress makes it an open platform for creators around the world as it supports websites that are for blogs, e-commerce, business websites, news websites, musicians, celebrity pages and many more. More than 30% of the websites on the internet are being run by WordPress. WordPress offers its hostings for free. WordPress websites are based on the templates provided by the CMS but the possibilities of customizations are abundant on WordPress.

Old broken tape

Why Is Blogging Still Relevant?

I see the potential bias in my answering this question, since I run a content writing agency (one of the best ones in Mumbai, if I may say so myself, cough cough). So, let me attempt to remove some of the sharp edges of that bias by using the ever so credible Google as my trusted partner. I love examples, so in this blog post, I’ll use real-life Google search results to explain to you why blogging is still extremely relevant, under what circumstances, and what’s in store for the future.

Social media for business

How often should you post on social media in 2019

Today, in this digital world, businesses know that to resonate with their target audience, the best ever platform is social media. While social media allows brands to get a lot of customer engagement and increase revenue, it can also negatively impact customers resulting in higher customer attrition rates and lower profits if not used correctly. It doesn’t even take a second for customers to unfollow a brand’s social media page. Hence, it is important to make use of social media platforms in a way that attracts customers and does not leave them unsatisfied or unhappy. But how to make optimal use of social media for business? Well, there is actually no magical formula. While posting something on social media platforms, brands should consider its quality and quantity, both. And what does that mean you ask? Let’s brief you on that. 

social media marketing agency

What Kind of Posts can Educational Institutes Share on Social Media?

Being a part of a social media marketing agency and working with different types of business, I have come to understand something. The need to sustain in the market and grow constantly is applicable on all types of businesses including educational institutes. Therefore, you may use different types of marketing techniques such as content marketing, search engine marketing and email marketing. However, with your direct target audience being youngsters, using social media marketing in your marketing strategy is a must. In fact, not just youngsters but also other age groups and various businesses use social media. This makes social media a great platform to not only reach out to students but also their parents, industry recruiters, alumni, and even the college faculty. Here are some types of social media posts you can share on your social media.

social media for business

How to Find the Right Hashtags for Your Social Media Posts in 2019?

#Hashtags, a common phenomenon used by all social butterflies on all their social media posts. Hashtags make a social media post more discoverable and categorises it according to events, trends, brands, food, and lot more!. When it comes to social media for businesses, hashtags are an essential part of captions. These little links function perfectly for the users while searching for related posts.

Hashtags organise posts like grouped conversations where you could simply type in the category of your desired search with a ‘#’ symbol before it. This would enlist all the posts that have the same hashtag, making it easier for you to dig and find what you’re looking for.