Diana Sequeira

Diana Sequeira

I, in my utmost random self, am a 'non-content writer' Architect by profession. I type and write with a mind that swims at a depth most would drown in. I love exploring new genres of music. I love how architecture has inspired the writer in me with a pop of color I wouldn't think of. Also, If you watch JAWS backward, it's about a cuddly Great White who throws up so many ugly humans that they had to open a closed beach! YES, THIS WAS RANDOM... and you were warned.

How to Manage Negative Comments and Reviews?

How to Manage Negative Comments and Reviews? Everybody has a different way to deal with rejection and negativity. I believe in not taking the negative comments seriously. And that’s what

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Capturing the Attention of Gen Z with Content Marketing

Capturing the Attention of Gen Z with Content Marketing India’s Gen Z population is predicted to reach 472 million in 2019 according to the analysis by Bloomberg. This has forced

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Why you should start with email marketing?

“Email has an ability many channels don’t: creating valuable personal touch- at scale.”⎼ David Newman, a speaker, a marketer, and the author of ‘Do It! Marketing’. Today’s marketers believe in doing ‘more’ with ‘less’. Connecting with the audience in a highly personalized way, while staying on a budget, is what email marketing offers. The email marketing realm is constantly evolving! According to VentureBeat insight reports, personalized emails increase transaction rates and revenue per email 6 times higher than non-personalised emails. This determines how exactly email marketing makes a difference in the conversion of most customer segments in the marketing funnel. While various other marketing strategies are used on regular basis, email still remains the most powerful channel for modern marketers and business owners.

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7 social media apps you should be using

Social media platforms have built virtual communities allowing users to be expressive about their demands, thoughts, and feedback through various content formats like images, blogs, videos, etc. You can always use certain social media tools to create content with zero errors! There are quite a few apps that help in social media efforts. These tools make social media for business a cake-walk! Tools make it easy for marketers to analyze, edit and revise their content. This is necessary to have fewer errors in your well-written article. Let’s take a look at some of these tools that ease the management of your social media pages

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What things you need to consider before publishing your blog post?

Blogging is not merely about writing good content and publishing it. Any content writing agency will solely agree upon the fact that there’s quite a lot that goes into blogging and as a blogger, you will be forced to wear a bunch of hats! So, you may be the only person creating, editing and publishing your blog post. Now, before you publish your post, there are several factors you need to consider to make your blog more clickable! So, it’s not just about the content in your blog posts that will get you more clicks but also the way you publish it. With so much on your plate, you need to plan a checklist of things to avoid errors before you consider publishing the post!

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