How to Manage Negative Comments and Reviews?

How to Manage Negative Comments and Reviews? Everybody has a different way to deal with rejection and negativity. I believe in not taking the negative comments seriously. And that’s what

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3 Cognitive Biases Every Content Marketer Should Know and Use

3 Cognitive Biases Every Content Marketer Should Know and Use As humans, we love to think of ourselves as conscious, self-determined beings. We tend to believe that our actions and

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Capturing the Attention of Gen Z with Content Marketing

Capturing the Attention of Gen Z with Content Marketing India’s Gen Z population is predicted to reach 472 million in 2019 according to the analysis by Bloomberg. This has forced

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What you should know about IGTV

Every time I update the apps on my smartphone, I am astonished to see the same apps with more attractive interfaces, fewer bugs, and newer features. A few days back, when I opened my Instagram account, I was astounded to see a new avatar of Instagram. Instagram had come up with IGTV (Instagram TV) for us! I was curious to learn how this new feature would make Instagram more fun for individuals and more profitable for businesses. We’re aware of how numerous brands are making the most out of social media for business, but I was confused as to how IGTV will help in this direction. Hence, after thorough and in-depth research, here’s what I found out about IGTV:

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3 types of blogs your readers will love

Are you a new freelance content writer in Mumbai? And, running short of blog post ideas? Then, this article will show you the way forward. These days blogs have become a medium to communicate any information in a new way. Your content should be engaging enough to drive your readers to your blog.

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Best and worst time to post on social media platforms

Social media has come a long way from just being a form of communication between friends to a full-fledged platform to promote your business. The plethora of options and platforms it provides has made social media for business a very viable and cost-effective option. From simply being a medium to connect with other people.

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Social media for business: Your weekly social media management checklist

Technology plays a crucial role in the lives of human beings in the 21st century. It is being used increasingly for various purposes linked to governance. Social media, which is an intrinsic component of the tech-savvy world, has become an unavoidable part of the lives of many people. These people use social media for business purposes. They utilize the tools of social media for the purpose of promoting and popularizing their businesses.

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Social Media for Business: Why you should start with using Twitter

If you aren’t interacting with your customer through Twitter, then you are missing out on a lot! It’s not about being a part of the rat race but social media for business can bring remarkable opportunities to grow. Twitter is a micro-blogging site where you can tweet short messages.

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Difference between advertising and marketing

How many times have you tried to figure out the difference between marketing and advertising? Tricky topic, right? There is a small yet major difference between these two terms, which most of us are unable to identify.  Even if you reach out to experts in search of the exact difference, no two explanations would be alike.

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Benefits of hiring a digital marketing agency

In the past few decades, the internet has proven to be beneficial for many businesses. It offers them with immense opportunities to connect with the world, spread brand awareness, all in a cost-effective way.

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