3 Cognitive Biases Every Content Marketer Should Know and Use

3 Cognitive Biases Every Content Marketer Should Know and Use As humans, we love to think of ourselves as conscious, self-determined beings. We tend to believe that our actions and

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5 things every content writer goes through

As writers, we tend to continuously go through a series of phases that impact the way we pen down our thoughts. While this may be okay when you have to simply write for yourself, but in the world of professional writing, you seldom get the chance to put down free-flowing thoughts. Most of the times, you work with a client brief and are forced to channelise your thoughts in a particular direction. And it is during such times that every content writer goes through different challenges and experiences. Here are some of the things every content writer goes through:

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How to research before writing blogs?

Okay, if you have landed here searching on ‘how to research before writing blogs,’ then I can safely assume that you are a writer or aspire to become one. Working at a content writing agency for quite some time now, I feel that I’m at a good place to help you start with your research. But, before we get started, let me warn you that research is a game of patience. Don’t let anxiety or boredom get the better of you. The ultimate aim of any writer is to create quality content that will capture the hearts and minds of its readers. And this, I bet you can’t half do without proper research. As Maya Angelou has said,

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4 types of writers

If you run a company, there will be a situation where you will want to hire a content writing agency for a writer to create and/or curate your content. And worry not; there are many companies which provide content writers in India for different types of content. For an untrained eye, all writers seem to do the same job. But, every writer has a different style of writing, a specialty that they excel in. Content writing companies do help in selecting the best writer for your project, but it is always good to have an idea yourself to choose the best fit for the task at hand.

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Why you should never plagiarise your content

I don’t know what’s more appalling - the fact that you’re here reading an article to know why plagiarism is wrong, or that I am having to write out some five hundred odd words trying to explain why. Asking why you should never plagiarise content is almost like asking why you should never rob money from a bank. I mean, the reasons are obvious, and also quite similar - it’s not yours, it’s wrong, and you’ll eventually be caught. Okay, I’ll admit that the consequences of plagiarism won’t be as severe as those of robbing a bank, but if you’re a professional writer working with the content writing agencies in India, or if the person you’re plagiarising from happens to be a vindictive, highly-skilled assassin, you just never know.

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How to make technical writing easier

Though an engineer by qualification, writing was always my first love. I joined Spacebar as a technical content writer, where I got an opportunity to combine my knowledge of technology with my passion for writing. The added perk of this job was the need to keep myself updated with everything that’s buzzing in the space of technology. This way, my learning just never stopped. My initial days as a technical writer were full of anxiety and nervousness. I was new to technical content writing. And I’ll have to admit that my Editor played a big role in mentoring and grooming my writing skills. However, I kept trying a lot of learning and improvement exercises on my own too. With practice and understanding, I kept getting better at technical content writing, and so here in this article, I bring some easy to follow steps that can make technical writing easy for you too!

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How to find the best keywords for your blogs

Keywords are ideas and topics that succinctly express what your content talks about. They are also referred to as search queries because they boil down the theme of the long blog into a mere 3-4 words. People generally type these phrases or words to look up for blogs or any other form of content on the internet. That being said, Google doesn't see all websites with equal eyes. There are thousands of content writing companies in India talking about the same product or service that your business offers people.

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4 stages of writing a successful blog

Most freelance content writers in India will agree that just like any other form of art, writing too needs to honed with time. Only then does it get better. As writers, we relentlessly try to express ourselves in the most honest way possible. Even then, every piece of writing goes through a different grind depending on the theme, audience, style of writing, and the format (blog, news article, copywriting, story writing, poetry, etc.). Our moods, ability to articulate, and our life experiences also have a bearing on the quality of work we produce.

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Blogging tools for successful content marketing

Creating content can be a challenge for some, while a walk in the park for others. When we create content, it's vital to ensure that the reader finds it valuable. If you are looking for content writing in India, you need to produce content that is authentic, unique, and can have maximum customer outreach.

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Step by Step Process to Write Quality Content

Just about anyone can write content. But, not everyone can write quality content. To understand what we mean, let us learn what separates quality content from passable content.

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