How to write kick-ass content using Generative AI?
Is this a trick question? Because you don’t create kick-ass content using generative AI.
Why not?
Because:
- It writes generic content
- It does not add any unique insights of its own
- It has no anecdotes, stories or lived experiences to tell
And there are so many other reasons – which are best left for another article.
So, putting that aside – you can actually write kick-ass content using Generative AI. It just requires you to put in more effort than simply typing in a prompt and creating an article.
Here is what you can do to write using Generative AI.
What do you want the reader to learn
Before even writing the first word – answer these two questions:
- What do you want to say?
- What do you want the reader to learn?
This is not something that you can ask an AI tool for. And in case you don’t have any experience to teach the reader something – here is what you can do.
- Actually read what the experts in the industry say
- Learn from them
- Have something you want your audience to learn from that
Use Generative AI to get a Structure
Now that you know what you want the audience to learn, you can leverage Generative AI to build a structure for you.
Here is an example of how your prompt should be:
I am writing an article on how writers should use Generative AI to write kick-ass content. The insight I am sharing is that using an AI tool to write the article is actually bad. Instead, the AI tool needs to be used correctly.
Build an article structure with me. Every sub-heading should have at least 3 sub-points.
Once you have that structure, you need to take one more action:
- Tweak it so it better communicates your point
Now, Actually Write the Article
Now that you have the structure ready, get down to actually writing the article. The structure you created is your map to writing the article. The goal here is to translate your structured ideas into a complete, readable article that effectively communicates your intended message to the audience.
Hint: You can use Generate AI to flesh out your words and sentences – but the first few lines need to come from you first.
Add Anecdotes
Want to make your article, not just stand out but also write it like no other person or AI can?
Add anecdotes or stories to your article. Of course, it has to be relevant to the topic at hand.
Don’t forget to add data
Adding data to your content gives it more weight and makes it more credible.
For example, would you rather say:
There is an increase in AI generated content appearing on Google Search results
OR
About 19.10% of content on Google Search is AI generated.
Data transforms your assertions into demonstrable facts, lending significant trust and authority to your message.
Give your Insights
You’ve studied the topic and maybe have even worked in the industry for a long time. Throwing in an informed opinion can open a new perspective to your reader.
Having spent time immersed in a topic or industry, you’ve developed a nuanced understanding that goes beyond surface-level facts. You will see patterns, challenges, and formed educated predictions that someone else wouldn’t.
Sharing these insights demonstrates your expertise and positions you as a trusted voice. It’s about adding your intellectual value and showing your audience you’re not just regurgitating information, but truly comprehending and interpreting it.