Capturing the Attention of Gen Z with Content Marketing

Capturing the Attention of Gen Z with Content Marketing India’s Gen Z population is predicted to reach 472 million in 2019 according to the analysis by Bloomberg. This has forced

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How often should you post on your social media profiles

When compared to conventional marketing media (e.g., TV and print), social media offers added advantages to businesses, such as a wider audience, the ability to get real-time feedback, and the ability to change marketing content quickly based on the feedback received. However, social media also gives the audience more control over what they see. The audience can easily unfollow your page if they don’t like what you’re doing, and when they do that, you lose potential customers, isn’t it? Thus, unless you want your follower-base to stay limited to close family, friends, and a bunch of inactive (or dead) social media users, it is crucial to have a well-planned strategy when you use social media for business. You must thoroughly consider what, when, how much, and how often to post on social media in order to build a healthy following. This article will tell you the ideal frequency you should maintain while posting on different social media platforms to achieve your marketing goals.

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Content Marketing Services to make your Business Successful

If you are a business that wants to scale up its operation with the help of content marketing, then you have arrived at the right place. You need content for your website pages and blogs, social media profiles, emails, white papers, research papers, and the list goes on. This is exactly what Spacebar does- creating content. We are a bunch of young minds typing our ideas for the success of your business. Here’s what we do.

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What you should know about IGTV

Every time I update the apps on my smartphone, I am astonished to see the same apps with more attractive interfaces, fewer bugs, and newer features. A few days back, when I opened my Instagram account, I was astounded to see a new avatar of Instagram. Instagram had come up with IGTV (Instagram TV) for us! I was curious to learn how this new feature would make Instagram more fun for individuals and more profitable for businesses. We’re aware of how numerous brands are making the most out of social media for business, but I was confused as to how IGTV will help in this direction. Hence, after thorough and in-depth research, here’s what I found out about IGTV:

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Steps in the Process of Content Marketing

At its core, the process of content marketing is about telling a story. For an author, the act of coming up with a story, its plot, its characters, and its setting is all rooted in the abstract. However, a content marketer must go about the process of storytelling in a different manner. A content marketer must consider the nature of their business or organization, the category of its products and services, the reality of the market conditions, and the preferences of its intended customer base before they begin to tell a story. By that logic, a skillful content marketing agency must be able to help multiple businesses and organizations tell the story of their services and their journey. But remember, it’s all business after all. So, here’s how it’s done.

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6 R’s to create the best Wikipedia page

If you are a 90s kid, you would remember those trips you took with your father to the library, just to find the best encyclopedia. That’s right! Only we, the kids of 90s would remember this. Why? Because the dawn of 15th January 2001 brought the launch of Wikipedia. Wikipedia came as a blessing for people thereafter as a one-stop platform to find answers for almost every question we had. If I were to give a better definition of Wikipedia, I would say that it is a free online encyclopedia which is available in various major languages and is open to modification. What makes Wikipedia stand out though is the chance it gives anyone and everyone to contribute their knowledge to create informative pages for the masses.

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Best social media call-to-action options you should consider

The moment we get some free time, we tend to take out our phones and spend time on some or the other social media channel. I mean, even if all of us don’t do that, most of us do! And the moment we do that, we’re creating massive volumes data trails of our likes, dislikes, interests, and what not. This data helps marketers to create ‘smart’ and informed campaigns. Not just that. It is this very data trail that helps marketers filter their target audience from a crowd of 3.03 billion online social users.

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How to Measure Content Marketing?

The process of writing quality content is simply the foundation upon which your marketing schemes rest. It goes without saying, your intended audience only derives value from your content if it is informative enough to answer any questions they might have pertaining to the products and services you have on offer.

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Best and worst time to post on social media platforms

Social media has come a long way from just being a form of communication between friends to a full-fledged platform to promote your business. The plethora of options and platforms it provides has made social media for business a very viable and cost-effective option. From simply being a medium to connect with other people.

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Social media for business: Your weekly social media management checklist

Technology plays a crucial role in the lives of human beings in the 21st century. It is being used increasingly for various purposes linked to governance. Social media, which is an intrinsic component of the tech-savvy world, has become an unavoidable part of the lives of many people. These people use social media for business purposes. They utilize the tools of social media for the purpose of promoting and popularizing their businesses.

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