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The Ultimate Guide to Content Marketing: Strategies and Best Practices

The Ultimate Guide to Content Marketing: Strategies and Best Practices Content marketing has emerged as a game-changing strategy for businesses to forge meaningful connections with their target audience, establish thought leadership, and drive impressive results. Drawing inspiration from successful Indian companies, we present the ultimate guide that combines content marketing strategies and best practices along…

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Understanding the Difference Between Translation and Transliteration

What is the first thing you do when you see a piece of content in a foreign language? You use the Google Translator online, or the Google Translate extension does the job for you, right? This process is commonly known as translation. But what if we told you that what you really get is transliteration or transcription and not a true translation? Aren’t you confused already?

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Why Is Blogging Still Relevant?

I see the potential bias in my answering this question, since I run a content writing agency (one of the best ones in Mumbai, if I may say so myself, cough cough). So, let me attempt to remove some of the sharp edges of that bias by using the ever so credible Google as my trusted partner. I love examples, so in this blog post, I’ll use real-life Google search results to explain to you why blogging is still extremely relevant, under what circumstances, and what’s in store for the future.