The Ultimate Guide to Content Marketing: Strategies and Best Practices Content marketing has emerged as a game-changing strategy for businesses to forge meaningful connections with their target audience, establish thought leadership, and drive impressive results. Drawing inspiration from successful Indian companies, we present the ultimate guide that combines content marketing strategies and best practices along…
The Ultimate Guide to Content Marketing for Professionals [This guide contains the tools all the professionals need to get started.] In the previous guide, we started with the basics and information for getting the content ball rolling. In this content marketing guide, we delve a little deeper into the professional side of things. Let’s begin…
Did you overlook these Content Writing Etiquettes? It is impossible to build a successful brand presence online without content. Most of us will agree with this statement. Content is king. Isn’t it true? To create quality content, you will need kingmakers, i.e., content writers who can help you rule the world of content. Content writers…
Guide to Content Marketing: Everything you need to know! As choppy as the proverbial waters of content marketing seem to be, there’s nothing better than some elbow grease, a map of sorts, and the will to see it through. Content marketing is, at its best, a conversation with the consumer who comes across it. How…
Content Writing 101: The Ultimate Guide to Content Writing Welcome to your content writing journey! Are you fresh out of college and exploring different career options? Or do you feel your career is stagnant, and you want to explore different opportunities? Are you an entrepreneur who is willing to explore how content writing can drive…
Swipe Some Creative Ideas to Fight Your Creative Block! Have you ever struggled to come up with fresh ideas for your project when staring at a blank screen? Or perhaps you’ve spent hours trying to get a design or piece of prose to click? With the minutes and hours ticking by, there is not a…
What is the first thing you do when you see a piece of content in a foreign language? You use the Google Translator online, or the Google Translate extension does the job for you, right? This process is commonly known as translation. But what if we told you that what you really get is transliteration or transcription and not a true translation? Aren’t you confused already?
I see the potential bias in my answering this question, since I run a content writing agency (one of the best ones in Mumbai, if I may say so myself, cough cough). So, let me attempt to remove some of the sharp edges of that bias by using the ever so credible Google as my trusted partner. I love examples, so in this blog post, I’ll use real-life Google search results to explain to you why blogging is still extremely relevant, under what circumstances, and what’s in store for the future.
Blogging is a method that is beneficial for your website SEO in many ways. It helps your website to rank well in the SERPs through appropriate keyword usage, backlinking, webpage indexing by regularly uploading blogs on your website, and so on. If you have been using blogs, then it’s great. But have you ever taken a look at the blogs that were written a long time ago? Are they still ranking on the SERPs and aiding your SEO? If not, then here’s how a content writing agency recycles blogs in order to boost a website’s online presence.
“Exasperating farrago of distortions, misrepresentations & outright lies being broadcast by an unprincipled showman masquerading as a journalist”
What you just read is one of many Shashi Tharoor’s tweets that showcases his vocabulary. Tweets like these have captured the attention of many people online. But, using such words in your blogs may not help you get your audience’s attention!
When I started working as a technical writer in a content writing agency, I used to include heavy and complex words in my blogs. But my seniors explained to me why my approach was wrong. Now, while writing technical content, I use contextual vocabulary that’s necessary, but I avoid words that would make my sentences complex. Hence, I ensure that my blogs are simple yet professional. Using heavy words can affect the readability of your blogs and affect the power of your messaging.