Why Writers Are Superheroes: The Hidden Powers of Writing

Why Writers Are Superheroes: The Hidden Powers of Writing

So after my post about the life of a writer, I still managed to keep my job! Whee hee! That means I have had another month of clients, projects, deadlines, themes, voices, blog language, Canadian English, English English, Indian English,strange Google searches, online shopping, late nights and this month, a life changing attack of cockroaches. And she lived to tell the tale.

How to Generate Creative Ideas: Tips for Writers

How to Generate Creative Ideas: Tips for Writers

If you are a writer, you will have days/week/ a lifetime of having to motivate yourself! Being a writer is NOT easy. It is fulfilling, emancipating *insert other big passionate words here* but it is NOT  easy to turn a free-spirited, passion into a job with deadlines and time bound responsibilities. Often I find myself in the following situations. Feel free to laugh at my plight:D

Choosing Your Marketing Style: What Works Best for You?

Choosing Your Marketing Style: What Works Best for You?

When you deliver content solutions – and not just content writing services – to your clients, you dive into other aspects of their business such as social media, SEO and digital marketing. And you notice how difficult it becomes for businesses to choose their marketing style. If I had to write a book on Marketing in 2014 for Dummies, I’d segregate all kinds and forms or marketing into two simple buckets:

Creation, Curation, and Consumption: Understanding the Three C’s in Digital Identity

Creation, Curation, and Consumption: Understanding the Three C’s in Digital Identity

A friend of mine recently typed out a deliciously well written piece of work that just struck a cord of interest inside me. While I tried not to get caught up picking out his unconventional pairing of words, I found myself uncontrollably grasping his idea.It was so effortless to see his train of thought and value his opinion.

5 Mid-Year Resolutions Every Writer Should Make

So, it’s nowhere close to New Year’s  Eve and you are no where close to meeting even half your resolutions. You’re still wearing the same size jeans and you’re still best friends with chocolate! But if there is one thing that won’t leave your mind, it is the fact that you haven’t written anything worth reading (or anything at all), in  the past few months!

Why Zoning Out Can Help You Focus Better

Why Zoning Out Can Help You Focus Better

In the cacophony of deadlines, phone calls, emails, to-do’s, meetings, reviews and what nots, it just dawned on me last week that I wasn’t doing what I wanted to do most – WRITE! And that just can’t be fair when the whole reason I started a content solutions firm was because I love to write! “There is obviously something insanely wrong in the way I’m scheduling my days.” I thought.