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The Current Indian Government is a trend-setter for Viral Political Campaigns

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Trendy campaigns are a thing in this country and it’s more than just being viral on digital platforms. Every Indian would definitely know or has heard of these trendy, catchy campaigns from the Indian Government. But what really makes them so trendy? The communication is crystal clear to the locals. Having a simple, inspiring message with a catchy name to the campaign is what makes it viral and easy to remember. Here are few of the many political campaigns that have become extremely popular amongst Indians with some still being actively followed. 

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The Things I Didn’t F**k Up During the Lockdown

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Life has to be exploratory for one to experience joy. Be curious and say yes to new opportunities if you think they can help you pick up a new skill, expose you to something new, or simply break the rut that you’re in. If it weren’t for this inherent curiosity, I would have never traveled from IT to consulting to writing to marketing. And I don’t plan to stop here. I hope that by the time I’m a saggy old woman, I’d have gotten my hands dirty on at least three more professional areas. Sadly, the standard mode of functioning for this world has become very linear – focus on a goal and put your horse blinders on till you get there. Where’s the potential to try something you may be better at? What happens if there’s something else out there that’ll give you far more fulfilment – but you don’t even know it exists, no thanks to your blinders?

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Silly Homophonic Mistakes Writers Make

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I have already talked about those countless mistakes that even veteran or expert writers make in this post on grammatical mistakes and this post on some more grammatical mistakes post. In this article, I am going to bring a very interesting kind of error to light. These aren’t “grammatical” errors. But when they are made, they cause blunders. Colloquially, these mistakes are called “mixing up homophones.”

A content writing company in Mumbai wants its writers to avoid the writer's block.

5 ways to beat writer’s block

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Have you been spending hours on a piece of writing? Has it been hours and you haven’t gone beyond a sentence? If you have been struggling with these issues while working as a writer in a content writing company in Mumbai or any part of the world, congratulations my friend, you are encountering ‘the writer’s block.’ This creative constipation, where creative ideas are blocked because of external factors or the strive to achieve ‘perfection’, is normal. But, don’t worry, here are 5 ways you can use to rescue yourself from the state called the writer’s block.

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Why should you include emotions in your content?

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Ever read a blog that made you actually visualize the entire story? Or ever read a social media post that made you think ‘Oh, I felt the same!’? You surely must have. But ever wondered how a plain textual content can create an entire storyboard in your mind? It happens when a skilled writer or a content writing company in India use emotions and feelings to connect with you.