An old soul, I'm not the best representation of the modern age. But, I participate in this mess to find the substance that I’m after. A strong believer in ‘do what you love’, I do what I love, and so, I love what I do – Write, Dance, and Read! That’s not all, there’s more to me - A student of life, an optimist, who has an undying love and admiration for nature, especially, the mountains.

Content writing companies in Mumbai

5 things to consider before hiring content writing companies in Mumbai

Today, businesses are handicapped without a strong content marketing strategy. Content marketing is the backbone of most businesses’ marketing strategy, without which you can fail to thrive in the digital world. If you’ve decided to use content marketing to take your business to successful heights, then the next step is to pan out a strategy.

content marketing can be modified

Content Marketing in India for Small and Medium Scale Businesses

Businesses –  whether small or large, cannot survive without having an online presence. In this digitized world, an online presence means your business has a digital store and you can reach out to customers. But, a mere presence on the internet with a website or social media pages won’t suffice. While having a website or social media pages seem beneficial, what makes it lucrative is the content. Content marketing in India is not a new concept.

Startup Content marketing

Content Marketing in India for Startups

As a startup, a well-designed marketing strategy is vital to establish your business. Most startups function on a tight budget, missing out on several advertising channels that large businesses benefit from. Determining a channel and strategizing funds in a way to make the most out of it is an approach to eliminate all your marketing woes. Content marketing in India has been a rage for some time now.