📨 Archive: This is the original Contentious newsletter by Spacebar, sent on December 17, 2020. Write to us at contentious@spacebar.in Monthly newsletter | December 2020 How can you sleigh the online market? From the Founder’s Desk Ah the month of Christmas cheer, lovely winters, and an end to this wretched year! Now that all the…
The Aatmanirbhar Bharat movement — launched by the Government of India in 2020 and still one of the defining policy frameworks shaping Indian business today — has fundamentally changed how brands approach marketing. At its heart, it is a call for self-reliance: build locally, market confidently, and tell your Indian story to the world. In…
📨 Archive: This is the original Contentious newsletter by Spacebar, sent on 12 November 2020. Write to us at contentious@spacebar.in Learn about our content marketing agency. Monthly newsletter | November 2020 ‘Aatmanirbharta’ is possible with the right ‘margdarshak’ From the Founder’s Desk As the economy wobbles back into normalcy, many businesses have turned to DIY marketing…
When was the last time you chose a product or service based purely on an ad? Chances are, a recommendation from a friend, a WhatsApp group, or a Facebook community had more to do with it. That’s community marketing — and according to Spacebar, a social media marketing agency in India, it’s one of the…
📨 Archive: This is the original Contentious newsletter by Spacebar, sent on 22 October 2020. Write to us at contentious@spacebar.in Learn about our content marketing agency. Monthly newsletter | October 2020 Leverage the Community for Better Reach From the Founder’s Desk One of these days, when I think it’s safe enough to get my hair…
When external forces disrupt your business — whether it’s a pandemic, a tariff war, a geopolitical crisis, or a sudden economic downturn — the instinct is often to go quiet and wait it out. But the businesses that survive, and eventually thrive, are the ones that do the opposite. They show up. They go online.…
📨 Archive: This is the original Contentious newsletter by Spacebar, sent on 17 September 2020. Write to us at contentious@spacebar.in Learn about our content marketing agency. Monthly newsletter | September 2020 It’s time for all businesses to climb up the ladder From the Founder’s Desk It’s clear, I guess, by now that businesses will find…
The pandemic didn’t just disrupt supply chains — it rewired how Indians shop, eat, communicate, and make decisions. For a content marketing agency in India, August 2020 felt like a turning point: the moment when cautious, change-resistant Indian consumers suddenly became the most receptive audience in a generation. Brands that understood this shift — and…
📨 Archive: This is the original Contentious newsletter by Spacebar, sent on 10 August 2020. Write to us at contentious@spacebar.in Learn about our content marketing agency. Monthly newsletter | August 2020 Of changing habits and what’s in it for you From the Founder’s Desk Did you or someone you know get vegetables straight from some…
As a content marketing agency in India, Spacebar has been closely watching how the pandemic and extended lockdowns reshaped the way Indian consumers think, feel, and spend. The July 2020 edition of the Contentious newsletter put it plainly: “If you don’t care, you can’t sell.” That one line captures everything about why mindful, purpose-driven marketing…
Learn how they achieved success with our marketing solutions.
Learn how they achieved success with our marketing solutions.
Learn how they achieved success with our marketing solutions.