Content for website should have a homepage!

6 Pages that Your Website Should Have

Business, Content marketing, Content writing, Digital MarketingLeave a comment

In the digital era, every business needs interesting content on their website. But, like multiple business owners, you might be wondering which pages you need to add and how can you create interesting content for website. You need to present engaging content to your audience as an average reader stays on a website for 15 seconds only. Therefore, you need to analyze the bounce rate of your website with the help Google Analytics Dashboard. One of the multiple factors that affect the bounce rate of your website is the content. Hence, content is a necessity for your website.

Social media for business

5 Tips to Follow When Posting on Instagram

Content marketing, Content writing, Social MediaLeave a comment

Regardless of whether you are running a brick and mortar store or having a web presence with an e-commerce business, your ultimate asset is your customers. And to intensify your customer base, nothing more matters than a highly effective marketing approach. The approach should be such that it attracts people and excites them to buy your product, which was always the case. But, as millennials and centennials prefer more engaging, personalized, and creative content, the modern-age marketers are expected to tweak/transform their marketing efforts. Here’s where the concept of social media for business made sense to everyone.

Content marketing services

The Importance of Having a Content Calendar

Uncategorized, Business, Content marketing, Content writing, CreativityLeave a comment

Content marketing can be a highly potent tool for you as a business owner to gain recognition among your target audience and build a following of leads and customers. However, you should realize that it isn’t just a one-time project but a continuous, sustained process. You must ensure that regardless of the type of content you decide to use — social media posts, email newsletters, or blogs — you must frequently and continuously communicate and engage with your audiences. However, unless you happen to run a content marketing services firm yourself, creating and publishing content would only be at the periphery of your core business operations, as most of your time, attention, and resources would be directed towards delivering quality products and services. Thus, like any other non-core function, you must plan and try to automate your content marketing activities. And a content calendar should form the foundation for your content marketing plan.

Content marketing services create slide based content too!

5 Platforms to Publish Your Content

Business, Content marketing, Content writingLeave a comment

Content is often misunderstood as blogs only. But apart from blogs, there is a lot to content. According to Wikipedia, content is “something that is to be expressed through some medium, as speech, writing or any of various arts”. Once the content is created, you need to publish them so that your content gain visibility. In this article, I have mentioned 5 platforms where you should publish your content.

Cognitive biases that you should be aware of

3 Cognitive Biases Every Content Marketer Should Know and Use

Business, Content marketing, Content writing, Digital Marketing, ResearchLeave a comment

As humans, we love to think of ourselves as conscious, self-determined beings. We tend to believe that our actions and decisions are solely driven by our will and reasoning. But as research continues to reveal, we may not be fully in control of our decisions. That’s because most of our decisions are influenced —to varying…

Content for website always includes Blogs

Basic Content a Website Should Have

Business, Content marketing, Content writing, CreativityLeave a comment

As common as it is to say “Don’t judge a book by its cover,” websites are a subject that receives an extreme level of snap judgments. Your website has 0.05 seconds (about 50 milliseconds) to make an impression. Modern designs do create a positive first impression, but quality content for website is as important as the design of the site. When it comes to website success, content is really the king. So what are the basic content a website should have? Here are some tips to answer this question.

Why You Should Outsource Content Writing

Business, Content marketing, Content writingLeave a comment

Whatever business or industry you are in, staying competitive means establishing a strong online presence with the help of content. It helps you increase brand awareness and reach your target market. Moreover, everyone likes reading exciting content, not some gibberish paraphrased from other sources. Your content should invite readers to know more about the topic and not make them skip the topic without reading it. With the presence of various content writing agencies in Mumbai, outsourcing content is the best bet for your company to attract a larger audience. Let’s find out why.