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After the Cambridge Analytica disclosure and the consequent #deletefacebook campaign, people expected Facebook to lose popularity and spiral into oblivion. However, according to the first quarter results released by Facebook for 2018, its user base has continued to expand and has crossed 2.2 billion monthly active users, indicating a 13 percent annual increase.
Here’s what happened in the last 5 years.
Obama is re-elected as President for the second term,
Rover Curiosity lands on Mars, successfully.
Narendra Modi is elected as Prime Minister,
ISRO’s Mars Mission reaches Mars,
Trump becomes the President of USA
Do you wake up in the morning and feel like going back to bed? Are you avoiding your office because you cannot take the pressure of work anymore? Working all week long can be tiring. If only there was an antidote to fight this urge to throw your computer.
When you think of communication, you should be thinking of content. The content on your marketing material, or website, or blog - defines your communication. You probably understand this; perhaps that’s why you even decided to Google: “content writing companies in Mumbai.”
Content marketing is used as a component of most marketing strategies today. Be it architecture, food, pharmaceuticals, or movies, marketers are making it a point to include content marketing in their strategy to a successful campaign.
And you know exactly who I’m talking about. That’s the power of branding. Content marketing in India has seeped into politics big time, and who best to lead the way than our very own Prime Minister, Narendra Modi.
So, you have decided to start with social media marketing for your business. What a smart decision! But do you know where do you begin? If you are unsure, you’ve landed at the right place. We can help you in starting off with social media, creating a well-planned social media marketing strategy, and getting the most out of it.
Regardless of what business you run - you need content. You need content for:
Brochure
Social Media
Blogs
SEO
Video content
Infographics
Emails
Any element that requires some form of communication (especially B2B content marketing communication) - needs content. Hence, it makes sense to hire a content agency. That would bring you to the next question - How do you choose the right content agency?
The idea of Van Mahotsav was not born out of the blue. It was there for long buried somewhere deep inside me before it finally came to fruition. It all starts with a cherished childhood memory. When in school, we had celebrated Van Mahotsav day by planting cute little shrubs.
Do you know why firms in India spend too little on content marketing? Well, it’s not obvious, but people in India always look out for concrete, immediate results. But as far as B2B content marketing is concerned, it’s an ongoing and a time-consuming process. You need to have enough patience to let the wind blow your sail.
