Learn through Comics in Action
Qomix makes learning about the world fun by creating stories in the comic format. While there are many comics apps available, Qomix is the first of its kind comic learning app.
Launch System Ready
After a year of the app and learning comics being in development, they were ready for a soft launch.
Mapping the Strategy
We identified that Facebook, Instagram and Google would be the best platforms to get maximum reach.
Planning the Communication & Offer
Grabbing eyeballs through ads and organic social media wasn’t going to be enough. We had to effectively communicate what the app was and make an offer good enough to get maximum downloads.
Learn with Qomix
The simplest copy makes for the most effective one. Learn with Qomix was a campaign launched as an ad campaign across Facebook, Instagram, Google Display and YouTube. The creatives ranged from static and videos.
Close to 10K downloads in One Month
Targeting the geographies of India and USA, here’s what we achieved:
