Gaming Discoverability for a Niche Enterprise Need Building a first-of-its-kind tech product is never easy. When you go to market, customers don’t know where you fit in their tech stack. They’re not even searching for you yet because you’ve created a whole new category. That makes discoverability and awareness a real challenge. That’s exactly the…
Gaming Discoverability for a Niche Enterprise Need Building a first-of-its-kind tech product is never easy. When you go to market, customers don’t know where you fit in their tech stack. They’re not even searching for you yet because you’ve created a whole new category. That makes discoverability and awareness a real challenge. That’s exactly the…
Updating a Legacy Logistics Brand for the Modern Market Freightwings is a logistics company that already enjoys a stellar reputation in the industry with four decades of experience in freight forwarding and customs broking. But their brand communications no longer reflected the scale, breadth of expertise, and end-to-end logistics capabilities of the company.Freightwings approached Spacebar…
How does a B2B Brand Go To Market with a Completely New Category? Maionic is an innovative B2B company specializing in creating 3D marketing experiences that enrich product storytelling. As early movers in the 3D marketing space, Maionic faced a challenge common to nascent industries: their target audience of B2B product marketers often struggled to…
Leveraging the Power of Branding in AYM’s Annual Reports AYM Syntex is India’s top yarn manufacturer. AYM believes that the humble annual report, often dismissed as a regulatory requirement, can be a powerful vehicle to communicate a brand’s values, personality, and vision. In 2020, they reached out to Spacebar to craft their annual report. Since…
British Safety Council British Safety Council is a global non-profit organization dedicated to promoting workplace safety and health through education and advocacy. Why the British Safety Council needed marketing help The Indian audience was unfamiliar with the brand, necessitating a targeted approach to build awareness and increase inquiries. Where Spacebar’s marketing services helped We recognized…
Learn through Comics in Action Qomix makes learning about the world fun by creating stories in the comic format. While there are many comics apps available, Qomix is the first of its kind comic learning app. Launch System Ready After a year of the app and learning comics being in development, they were ready for…
Escape to a Fun Water Park The Great Escape is a popular water park near Mumbai. It traditionally relied on offline partners to generate footfalls. Great Escape wanted to leverage digital marketing for two objectives: Build brand awareness Generate online tickets sales Make the Brand Viral From gaming the algorithm to using influencers to UGC,…
Allerin Allerin is a global technology services provider specializing in research and development of cutting edge solutions using AI/ML, IoT, Data Analytics, blockchain, and others. Why did Allerin need help with content marketing? Allerin wants to establish its authority as a leader in exploring and developing new age solutions based on innovative technologies. For this,…
Building a Social Media Strategy Unify, a renowned name in the integrated facility management industry, has always let its work speak for itself in the physical world. However, when it came to the digital arena, they had some work cut out for themselves. This is where Spacebar intervened with a comprehensive 360-degree strategy, including: 1.…
