Social media for small business

Tips to Optimize Your Social Media Profile

Content marketing, Content writing, Digital MarketingLeave a comment

Long gone are the days when people were satisfied with in-person retail experiences alone. Today, if businesses wish to build brand identity, reputation, and loyalty, the only choice left is exposed to their work online, identify leads, and increase sales. For developing and maintaining a healthy following, as per the requirements and demands of millennials and centennials, using social media for business is mandatory. Thanks to the dozens of niche social media platforms out there!

Content writing agency

How to Measure if Your Marketing Strategy is Successful?

Business, Content marketing, Digital Marketing, IDM, Social MediaLeave a comment

A marketing strategy is formulated with the idea to keep moving forward and make your business successful. You will think of all the possible outcomes before you choose a strategy and implement it. But not every strategy is profitable in the first go. Some take a step back before giving you the desired outcome. To be able to identify such setbacks that end up in bigger successes, you need to measure how your marketing strategy is progressing. This is what I plan to cover in today’s article to help my fellow content writers working in a content writing agency, know when to stop their marketing efforts and when to keep going on.

A content writing agency in Mumbai helps in improving your SEO

The relationship between content writing and SEO

Business, Content marketing, Content writing, Digital Marketing, IDMLeave a comment

I remember that during the first few days of working as a content writer in a content writing agency in Mumbai, my editors and co-writers were always talking about ‘keywords’ and ‘SEO.’ As a new writer, I didn’t know how important these terms are in a content writer’s job. After hours of research, I realized how much thought and expertise is required for every blog post whether it’s creating topics, writing, or scheduling uploads. What I also noticed is that SEO and content writing are intertwined, just like strands of human DNA, to help build the online reputation of websites and online businesses.

The different aspects of a content writing agency.

What things you need to consider before publishing your blog post?

Business, Content marketing, Content writing, Digital MarketingLeave a comment

Blogging is not merely about writing good content and publishing it. Any content writing agency will solely agree upon the fact that there’s quite a lot that goes into blogging and as a blogger, you will be forced to wear a bunch of hats! So, you may be the only person creating, editing and publishing your blog post. Now, before you publish your post, there are several factors you need to consider to make your blog more clickable! So, it’s not just about the content in your blog posts that will get you more clicks but also the way you publish it. With so much on your plate, you need to plan a checklist of things to avoid errors before you consider publishing the post!

Content writers produce content that is SEO-friendly.

5 reasons why SEO Gurus need Content Mantris

Business, Content marketing, Content writing, Digital MarketingLeave a comment

Online marketing is a large umbrella under which you will find different concepts such as content marketing, affiliate marketing, search engine optimization, etc. Out of these, SEO is one such concept that is very comprehensive. This is the reason why there are agencies who specialize in providing SEO services. But in their process to optimize websites for search engines, SEO agencies forget the importance of aligning their strategies with a content agency for optimum results. So to clarify this, here are some reasons why SEO agencies should consider working in collaboration with content agencies.