In the cacophony of deadlines, phone calls, emails, to-do’s, meetings, reviews and what nots, it just dawned on me last week that I wasn’t doing what I wanted to do most – WRITE! And that just can’t be fair when the whole reason I started a content solutions firm was because I love to write! “There is obviously something insanely wrong in the way I’m scheduling my days.” I thought.
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Your mind is primed, your eyes are locked and your fingers are ready to start typing words, but the words are just not coming out. You know what you want to type and at the same time, you don’t know what you want to type. There is a confusion you feel. Creativity is a fickle thing and for many, it’s not an easy thing to capture. It just randomly comes and goes when you least expect it. Sometimes the creative juices just run out. It’s like arriving at a gas station and there’s no gas.
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There comes a time when we have to conduct research. It could be for a school project, a presentation or a report that you have to submit. Back in the day, research was a strenuous process. It meant hitting the library and diving into books, journals and newspaper – a true hunt for information. Today, you don’t have to hit the library, but that does not mean researching is fun, for most of us at least, it’s still a bore. The internet is our research haven, a one-stop spot. So how do you get done with this cumbersome and tiresome process quickly?
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Writing fiction is all what most of us want to do. Nothing would be more fulfilling than having your story up on book shelves in a store. Yet, writing fiction is not easy. It is definitely not as simple as sitting down for five hours straight where you just pour out words to create a story. No, the creative process of writing a story is filled with distractions and constant breaks. It is a hard long, path that requires sheer will power to write a story.
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Talent is not something you develop, it is something you are born with. Skill is something you develop. It is like a blunt knife which needs to be sharpened. You may be a talented writer, but that does not mean you are a skilful writer. Talent is something that you see on the surface like a reflection of a mirror, but to be a good writer, to be a kick ass content writer that takes a mix of talent and skill.
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Ever wondered, how could a dumb looking politician come out with a readable book? Or your favourite musician’s songs sometimes don’t sound like him at all. Well the answer to all these questions is, ghostwriting. Yes, you read it right. Ghostwriting has been around for centuries (in form of court minister) but only with the growth of communication technology has it proven itself as a powerful market. And now with the ever growing internet and social networks outsourced ghostwriting is fast catching on. Let us have a look, what ghost writing actually is and why it works.
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Before businesses go big, before businesses become MNCs and before businesses start dolling out money, there was just one person. A lone entrepreneur trying to get an idea working and get a business rolling. When Apple first started in a garage, at least Steve Jobs and Steve Wozniak could support each other. You, on the other hand, have to bare the burden on your own. Creating a successful business is just like climbing up a mountain. It is a step by step process which is very difficult and at every moment, part of you wants to call it quits and at times, you may have almost reached the peak. So how do you keep yourself motivated and continuously push yourself to not give up on your dream?
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Love what you do, do what you love. Does it have the same meaning or is it the ultimate paradox. An intelligent word play, I would suggest. But reading it on a motivational post was the last straw on this IT camel’s back, and prompted me to pursue my passion, writing.
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Music blaring, fingers chattering on a keyboard and words being typed out onto a screen; that’s the way a content writer rolls in Spacebar (not all though, you can roll however you want). Once Mumbai was an industrial city, running on the threads of mills, but today it has shed its skin for a corporate suits powered by the service industry. So what is the life of a content writer? Is it just type, type and type? Is it just stuck at a computer terminal typing away? So many questions for the ignorant, so many questions for the misinformed and so many questions for the uninformed.
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