So, it’s nowhere close to New Year’s Eve and you are no where close to meeting even half your resolutions. You’re still wearing the same size jeans and you’re still best friends with chocolate! But if there is one thing that won’t leave your mind, it is the fact that you haven’t written anything worth reading (or anything at all), in the past few months!
In the cacophony of deadlines, phone calls, emails, to-do’s, meetings, reviews and what nots, it just dawned on me last week that I wasn’t doing what I wanted to do most – WRITE! And that just can’t be fair when the whole reason I started a content solutions firm was because I love to write! “There is obviously something insanely wrong in the way I’m scheduling my days.” I thought.
Your mind is primed, your eyes are locked and your fingers are ready to start typing words, but the words are just not coming out. You know what you want to type and at the same time, you don’t know what you want to type. There is a confusion you feel. Creativity is a fickle thing and for many, it’s not an easy thing to capture. It just randomly comes and goes when you least expect it. Sometimes the creative juices just run out. It’s like arriving at a gas station and there’s no gas.
Talent is not something you develop, it is something you are born with. Skill is something you develop. It is like a blunt knife which needs to be sharpened. You may be a talented writer, but that does not mean you are a skilful writer. Talent is something that you see on the surface like a reflection of a mirror, but to be a good writer, to be a kick ass content writer that takes a mix of talent and skill.
Ever wondered, how could a dumb looking politician come out with a readable book? Or your favourite musician’s songs sometimes don’t sound like him at all. Well the answer to all these questions is, ghostwriting. Yes, you read it right. Ghostwriting has been around for centuries (in form of court minister) but only with the growth of communication technology has it proven itself as a powerful market. And now with the ever growing internet and social networks outsourced ghostwriting is fast catching on. Let us have a look, what ghost writing actually is and why it works.
Love what you do, do what you love. Does it have the same meaning or is it the ultimate paradox. An intelligent word play, I would suggest. But reading it on a motivational post was the last straw on this IT camel’s back, and prompted me to pursue my passion, writing.