Everybody has a different way to deal with rejection and negativity. I believe in not taking the negative comments seriously. And that’s what many of us do. But there are some people who take negative comments on a whole new offensive level. In the corporate world, negative comments and reviews are an everyday story. Hence,…
As humans, we love to think of ourselves as conscious, self-determined beings. We tend to believe that our actions and decisions are solely driven by our will and reasoning. But as research continues to reveal, we may not be fully in control of our decisions. That’s because most of our decisions are influenced —to varying…
When you open a new business, people have some questions about what you do. And if you offer products or services that are completely new to your target audience, then they will have multiple queries about your offerings. These questions may be related to what is your field of operations, your working time, your product return policy, warranty and guarantee conditions, etc. When you have so many questions storming in from a wide range of customers, it is advisable that you have a list of questions and answers ready for them. And since we live in the digital era, often these questions will be asked online. Therefore, you should make it a point to have an FAQ page on your most important asset in the digital world- your content for website.
As common as it is to say “Don’t judge a book by its cover,” websites are a subject that receives an extreme level of snap judgments. Your website has 0.05 seconds (about 50 milliseconds) to make an impression. Modern designs do create a positive first impression, but quality content for website is as important as the design of the site. When it comes to website success, content is really the king. So what are the basic content a website should have? Here are some tips to answer this question.
Whatever business or industry you are in, staying competitive means establishing a strong online presence with the help of content. It helps you increase brand awareness and reach your target market. Moreover, everyone likes reading exciting content, not some gibberish paraphrased from other sources. Your content should invite readers to know more about the topic and not make them skip the topic without reading it. With the presence of various content writing agencies in Mumbai, outsourcing content is the best bet for your company to attract a larger audience. Let’s find out why.
In the modern era, a website is your virtual office. Your content for website works like a real host for your company. If used properly, your web-content can be the game changer. So, your content apart from being informative must be engaging and spontaneous. If your content is only informative and monotonous, your site may look professional but seriously how many visitors would find it engaging?
To write a tech article, you must have comprehensive information on different technologies, how they operate, and their capabilities, of course. But is that all you need? Well, no. Behind any tech article, there is a writer’s thought process, which helps him convey his opinions and other important facts on a technical topic. I work as a technical content writer in Mumbai-based content agency firm, Spacebar. And I say it with experience that a tech writer puts in a lot of research and thought when explaining a technical concept in an interesting and captivating manner.
I remember that during the first few days of working as a content writer in a content writing agency in Mumbai, my editors and co-writers were always talking about ‘keywords’ and ‘SEO.’ As a new writer, I didn’t know how important these terms are in a content writer’s job. After hours of research, I realized how much thought and expertise is required for every blog post whether it’s creating topics, writing, or scheduling uploads. What I also noticed is that SEO and content writing are intertwined, just like strands of human DNA, to help build the online reputation of websites and online businesses.
I remember when I was a kid I used to watch T.V. every morning during the summers. The morning cartoons were always a delight. Between those episodes, they used to show these cold coffee ads and that tumbler with coffee froth on top used to look delicious. The video ad instilled a desire in me for cold coffee and I ended up having cold coffee every day for the whole summer. The point is that video content is really effective in putting ideas in people’s heads. Video content is much more interactive for audiences than written content. If I had to read about the qualities of cold coffee I might have not given it a second thought, as I was a child back then. Video content for websites can be a good way to showcase your product in a creative way.
India’s Gen Z population is predicted to reach 472 million in 2019 according to the analysis by Bloomberg. This has forced the specialists of content marketing in India to upgrade its game in gaining the even shorter attention span of the Gen Zers than the millennials. Even though the millennials are the largest living generation,…