The Content Marketing Guide: Strategies, Tactics, and Secrets Revealed Here lies another blog on content marketing and content marketing strategies, tactics, and secrets! Well, this one is different from the run of the mill articles across the internet. This content marketing guide builds on something that really can make a difference to your marketing efforts;…
A sneak peek into Spacebar’s roller coaster journey – 2021 Edition Let’s travel back in time to when the universe decided to take a turn that would change the history of humankind. The year 2020 came with a pandemic in tow – it was like walking a tightrope with a blindfold on! Sure, we all…
What is the first thing you do when you see a piece of content in a foreign language? You use the Google Translator online, or the Google Translate extension does the job for you, right? This process is commonly known as translation. But what if we told you that what you really get is transliteration or transcription and not a true translation? Aren’t you confused already?
A planned content distribution tactic acts as a strategic guide to help your organization disseminate your content and maximize its reach to your audience. Publishing content regularly keeps your website active with fresh content. The content along with a plan will assist you to reach the right audience at the right time and steer them to take desired actions on the page. Read to know the 4 methods you can implement to plan a content distribution tactic.
Are you an entrepreneur? Does your business have an online business card? Having an online business card is like having a proper online presence that informs the audience about your business. The most important type of online presence you can have is a business website. In today’s digital era, having a business website is more important than having a physical office space. You know why? Because today if someone hears about your business, they aren’t going to come and check your office location. Instead, they will try to find your website online. Having an online business website goes a long way in building trust in the minds of your target audience. But just having a website is not enough. As your website is your online business card, make sure it has the following key elements suggested to make it a high-quality website.
I see the potential bias in my answering this question, since I run a content writing agency (one of the best ones in Mumbai, if I may say so myself, cough cough). So, let me attempt to remove some of the sharp edges of that bias by using the ever so credible Google as my trusted partner. I love examples, so in this blog post, I’ll use real-life Google search results to explain to you why blogging is still extremely relevant, under what circumstances, and what’s in store for the future.
Blogging is a method that is beneficial for your website SEO in many ways. It helps your website to rank well in the SERPs through appropriate keyword usage, backlinking, webpage indexing by regularly uploading blogs on your website, and so on. If you have been using blogs, then it’s great. But have you ever taken a look at the blogs that were written a long time ago? Are they still ranking on the SERPs and aiding your SEO? If not, then here’s how a content writing agency recycles blogs in order to boost a website’s online presence.
“Exasperating farrago of distortions, misrepresentations & outright lies being broadcast by an unprincipled showman masquerading as a journalist”
What you just read is one of many Shashi Tharoor’s tweets that showcases his vocabulary. Tweets like these have captured the attention of many people online. But, using such words in your blogs may not help you get your audience’s attention!
When I started working as a technical writer in a content writing agency, I used to include heavy and complex words in my blogs. But my seniors explained to me why my approach was wrong. Now, while writing technical content, I use contextual vocabulary that’s necessary, but I avoid words that would make my sentences complex. Hence, I ensure that my blogs are simple yet professional. Using heavy words can affect the readability of your blogs and affect the power of your messaging.
Are you reading this? Oh yes, you are; but why? Don’t you directly want to jump to the body of this article and educate yourself with why introductions of blogs are so crucial? You sure want to do that. But you also want to read the story or extra information I am (or I ain’t) providing in the article. That’s exactly why introductions in your blogs are a must. That’s exactly why any content writing agency stresses so much on crafting an awesome introduction for every blog they create. But that isn’t it.
If you’re here looking for a sure-shot secret formula to get your next Facebook post to the top of every user’s news feed, then I’m sorry to tell you that you’re at the wrong place.
But you know where you’ll find it, though?
N-O-W-H-E-R-E.
That’s because it does not exist.
And you probably already know that if you’ve had any experience using social media for business. While there is no guaranteed way to propel your posts to the pinnacle of Facebook fame, there are a few ways that can increase the likelihood of your posts reaching a large section of your target audience. And it all boils down to something put quite beautifully by my favorite smart person from history, Benjamin Franklin (probably),