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Web content you need on your website

“Whether you are launching a startup or leading an established company, you must start establishing your social media presence if you haven’t already”. This quote by Richard Branson, an English business magnate, philanthropist, investor and author, clearly describes how important social media presence is in this era. Almost all the businesses are leveraging social media to help their business grow. So it is safe to assume that if you aren’t visible on the internet, you are invisible to the world.

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How often should you post on your social media profiles

When compared to conventional marketing media (e.g., TV and print), social media offers added advantages to businesses, such as a wider audience, the ability to get real-time feedback, and the ability to change marketing content quickly based on the feedback received. However, social media also gives the audience more control over what they see. The audience can easily unfollow your page if they don’t like what you’re doing, and when they do that, you lose potential customers, isn’t it? Thus, unless you want your follower-base to stay limited to close family, friends, and a bunch of inactive (or dead) social media users, it is crucial to have a well-planned strategy when you use social media for business. You must thoroughly consider what, when, how much, and how often to post on social media in order to build a healthy following. This article will tell you the ideal frequency you should maintain while posting on different social media platforms to achieve your marketing goals.

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How to research before writing blogs?

Okay, if you have landed here searching on ‘how to research before writing blogs,’ then I can safely assume that you are a writer or aspire to become one. Working at a content writing agency for quite some time now, I feel that I’m at a good place to help you start with your research. But, before we get started, let me warn you that research is a game of patience. Don’t let anxiety or boredom get the better of you. The ultimate aim of any writer is to create quality content that will capture the hearts and minds of its readers. And this, I bet you can’t half do without proper research. As Maya Angelou has said,

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Spacebar’s First Offsite – Done Right!

on its first ever offsite trip to YMCA, Nilshi. It took a lot of efforts by Alpana and Swati (Our Human who manages the Resources) to make it happen. So what compelled Alpana to take her monkeys into the jungle? Well, Spacebar completed five years of saving the world from bad content and to mark it as a special year, she decided to take the monkeys into the greenery and teach them a couple of things. Now with only one human (Swati) and Alpana herself to manage the monkeys, they needed a third set of hands. Now that’s where Carlos (YMCA instructor) steps in. With Carlos on board or rather a bus, the Spacebar team set off for their first ever offsite training.

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What things you need to consider before publishing your blog post?

Blogging is not merely about writing good content and publishing it. Any content writing agency will solely agree upon the fact that there’s quite a lot that goes into blogging and as a blogger, you will be forced to wear a bunch of hats! So, you may be the only person creating, editing and publishing your blog post. Now, before you publish your post, there are several factors you need to consider to make your blog more clickable! So, it’s not just about the content in your blog posts that will get you more clicks but also the way you publish it. With so much on your plate, you need to plan a checklist of things to avoid errors before you consider publishing the post!

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How to write episodic synopses of TV shows

Shows in different languages are telecast on TV channels in different parts of the world. Many people in this world like to pass time by watching these TV shows. The episodes of these TV shows are integral parts of their daily lives. To make the process of watching these TV shows more enjoyable and to attract more viewers, certain agencies have started hiring candidates to write TV show episodic synopses. Writing TV show episodic synopses is a niche field currently and is controlled by a few major companies. Synopses are written for drama-based TV shows and for non-fictional ones. These synopses are used by DTHTV service providers for their set-top boxes and also by entertainment channels on their websites and social media platforms.

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My experience as a synopsis writer

My professional journey of more than 30 years has varied profiles and fields covered, but writing was never a part of it. When someone says “how come”…I wonder too!!! Without specifically looking out, synopsis writing came my way. Hugely apprehensive but mostly excited, I ventured into this unexplored arena without any expectations. I reckon my biggest advantage was that I came with no preconceived ideas.

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4 Snapchat features for business

Snapchat is a social media platform that allows its users to share posts that last for less than a day. This application has created a tremendous buzz amongst the teenagers and millennials. Apart from the youngsters, the older generation is also adapting to this platform. Although Snapchat is a brilliant platform for sharing images and having fun conversations, companies can also leverage this social media platform for business purpose to make the most of their marketing strategy. Here are 5 Snapchat features that businesses can use to boost their online marketing efforts.

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Content writing guide for small businesses

With the growing importance of digital marketing, all kinds of businesses are hunting the right content writing agency in Mumbai to help increase traffic on their website. It doesn’t matter whether you have a small, medium or large business. If you have the appropriate content that talks about your product or services to the point and is generating leads for your business, half of your work is done. Though it is true that bigger the business better the resources when you have great content for your services and products, you are as fortunate as big businesses. So, here we have a content writing guide for small business that will help you make the best out of your limited resources and generate more leads.

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Importance of keywords in content writing

If you are a writer with a content writing agency in India, then I’m quite sure that you’d enjoy your work receiving attention and appreciation from its readers. You would want more and more people to stumble upon your content, read your work, and share it with others. And the only way you can achieve all this is through high-quality content. But, sometimes, even great content fails to get the required traffic. So, then what’s the lifeblood of your storytelling?

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