An Engineer by profession but a writer by passion! Yes, I am a technical content writer who is lucky to get a chance to pursue both, my profession and my passion. I speak less, although my ‘mini-me’ converses a lot. And that’s where thoughts for my writings come from.

Social media for business has introduced us to IGTV

What you should know about IGTV

Every time I update the apps on my smartphone, I am astonished to see the same apps with more attractive interfaces, fewer bugs, and newer features. A few days back, when I opened my Instagram account, I was astounded to see a new avatar of Instagram. Instagram had come up with IGTV (Instagram TV) for us! I was curious to learn how this new feature would make Instagram more fun for individuals and more profitable for businesses. We’re aware of how numerous brands are making the most out of social media for business, but I was confused as to how IGTV will help in this direction. Hence, after thorough and in-depth research, here’s what I found out about IGTV:

Technical content writing is on the rise!

How to make technical writing easier

Though an engineer by qualification, writing was always my first love. I joined Spacebar as a technical content writer, where I got an opportunity to combine my knowledge of technology with my passion for writing. The added perk of this job was the need to keep myself updated with everything that’s buzzing in the space of technology. This way, my learning just never stopped. My initial days as a technical writer were full of anxiety and nervousness. I was new to technical content writing. And I’ll have to admit that my Editor played a big role in mentoring and grooming my writing skills. However, I kept trying a lot of learning and improvement exercises on my own too. With practice and understanding, I kept getting better at technical content writing, and so here in this article, I bring some easy to follow steps that can make technical writing easy for you too!

Social media for business help in ensuring effective marketing campaigns.

Best social media call-to-action options you should consider

The moment we get some free time, we tend to take out our phones and spend time on some or the other social media channel. I mean, even if all of us don’t do that, most of us do! And the moment we do that, we’re creating massive volumes data trails of our likes, dislikes, interests, and what not. This data helps marketers to create ‘smart’ and informed campaigns. Not just that. It is this very data trail that helps marketers filter their target audience from a crowd of 3.03 billion online social users.