Social media for business

How often should you post on social media in 2019

Today, in this digital world, businesses know that to resonate with their target audience, the best ever platform is social media. While social media allows brands to get a lot of customer engagement and increase revenue, it can also negatively impact customers resulting in higher customer attrition rates and lower profits if not used correctly. It doesn’t even take a second for customers to unfollow a brand’s social media page. Hence, it is important to make use of social media platforms in a way that attracts customers and does not leave them unsatisfied or unhappy. But how to make optimal use of social media for business? Well, there is actually no magical formula. While posting something on social media platforms, brands should consider its quality and quantity, both. And what does that mean you ask? Let’s brief you on that. 

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4 Types of Interactive Content for Your Content Marketing Plan

As common human beings, we try using our brain to its full capacity. But the tantrums of the human mind plays us every time, and as a result, an average human loses concentration or interest in things within just 8 seconds. Everything is boring to us if it is not engaging enough or doesn’t have a contribution to our opinions.

social media for business

6 Facebook For Business Features that You Need to Know

Social media for business is the go-to solution for reaching your target audience as the number of social media users has increased drastically with time. People of different demographics and psychographics use social media platforms such as Facebook. It is therefore constantly upgrading its features to help businesses promote their services and products. Among a number of features available for your business on Facebook, here are six features that you need to know.

social media for business

How to Find the Right Hashtags for Your Social Media Posts in 2019?

#Hashtags, a common phenomenon used by all social butterflies on all their social media posts. Hashtags make a social media post more discoverable and categorises it according to events, trends, brands, food, and lot more!. When it comes to social media for businesses, hashtags are an essential part of captions. These little links function perfectly for the users while searching for related posts.

Hashtags organise posts like grouped conversations where you could simply type in the category of your desired search with a ‘#’ symbol before it. This would enlist all the posts that have the same hashtag, making it easier for you to dig and find what you’re looking for.

Why B-schools Should Use Social Media?

In today’s age, the increase in the number of online users has compelled businesses to shift from traditional marketing to digital marketing. One of the modern strategies of digital marketing includes using social media to grab the attention of the audience. Talking about social media, it is estimated that there will be over 2.77 billion social media users worldwide by 2019. Now that’s a really strong reason why businesses and even educational institutes should use social media to grab the attention of their target audience. And if you manage a B-school, then it becomes all the more necessary to use social media to target users (students and working professionals) who would be quite active on social media. So social media is an apt platform for B-schools to reach out to prospective students.
Now apart from the sheer number of people available on social media, here are some other reasons why a B-school should use social media.

Content writing in India

Myths About Content Writing

The trend of content writing in Mumbai is growing at a fast rate, along with digital marketing and social media marketing. This trend is evident due to the extensively increasing number of startups and media influencers which have now given rise to content writers in the field of advertising. Most freshers and interns choose content writing after graduating as the standard way to kickstart on their career in the field of advertising, believing it to be simple and ‘just writing’. This misconception shatters after actually trying their hand at content writing. Let us take a look at three primary myths that will help you get a clear picture before trying out for content writing in Mumbai.

B2B content writing

How to Write 3000 Plus Words Blog in a Few Hours?

What is writing? In my personal opinion, writing is a way of searching soul through words and sentences that a person creates through his subconscious mind. Through writing, you spill out the ink in your heart onto a blank page and create a piece that keeps people coming back for more. Each time I lift my virtual pen to scribble some words, the primary thought that comes to my mind is that something extraordinary is bound to happen. No writer’s block, no mental semicolons, just words. I believe that motivation is key, everywhere and in every way! And as a content writer, most of us love being alone to ponder upon vivid writing ideas and techniques. This is where self-motivation could actually work as a kick-start to your blog.
Writers are a breed of people trying to turn people’s emotional and decisive knobs through words that instigate an action. There was a time when writing was for journalists and novelists exclusively. Others were too daunted in those times to take over writing, it was thought to be a thing for scholars. Now, writing is a way for some people to cope with life. Seeing something being created out of your brains and skills gives you pleasure.

content writing agency

5 Tools a Content Agency Must Use

If you have worked as a content writer with a content writing agency, then you may be well aware of the different content tools that are used. These tools are extremely beneficial and almost every seasoned content writer would prefer using at least some of them if not all. The tools that are used by content agencies usually consist of writing tools, plagiarism checker tools, social media tools, SEO tools, etc. Let’s take a look at them in detail.

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7 Things to Avoid While Writing a Wikipedia Page

Wikipedia is an online encyclopedia and most of the Wikipedia pages often get featured in the search result. It is, in fact, a common source of information among the masses for years now. But did you know that this encyclopedia is actually created with the help of millions of users just like you and me? Wikipedia was started by Larry Sanger as a non-profit project to make information easily available to the masses. It is a simple platform where you can make an account and provide information for any given topic. This information is further edited by the selected editors of Wikipedia to ensure that the quality of information provided is accurate.