How to Create Long-form Blogs

Did you know that content-heavy sites can get more backlink, increase your search engine visibility, and also boost your conversion rate? Writing long-form content is a simple task but creating one can be a task. It takes a lot of effort, time, and attention. To make the task easier for you, here is a step-by-step guide to creating a long-form B2B content piece.

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7 Things to Avoid While Writing a Wikipedia Page

Wikipedia is an online encyclopedia and most of the Wikipedia pages often get featured in the search result. It is, in fact, a common source of information among the masses for years now. But did you know that this encyclopedia is actually created with the help of millions of users just like you and me? Wikipedia was started by Larry Sanger as a non-profit project to make information easily available to the masses. It is a simple platform where you can make an account and provide information for any given topic. This information is further edited by the selected editors of Wikipedia to ensure that the quality of information provided is accurate.

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5 Things that Your Blog Must Have

Since I work in a content writing agency, I come across several blog posts during my research that are well-written and interesting, along with an engaging narrative. I think I won’t be wrong in saying that every blogger aims to write intriguing content for their audience. And for that to happen, a blogger must write as well read religiously. Along with regular writing, you need to understand certain technicalities and popular practices associated with content writing. All successful blogs have some standard elements that can make blog posts consistent and captivating. You can include these essential elements in your blog posts too.

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7 More Grammatical Mistakes that Even Smart People Make

I already talked about grammar mistakes that even smart people make while writing or speaking in my previous blog. But this time, I am going to talk about some more grammatical errors made by many freelancers and agencies providing content writing services.

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6 Pages that Your Website Should Have

In the digital era, every business needs interesting content on their website. But, like multiple business owners, you might be wondering which pages you need to add and how can you create interesting content for website. You need to present engaging content to your audience as an average reader stays on a website for 15 seconds only. Therefore, you need to analyze the bounce rate of your website with the help Google Analytics Dashboard. One of the multiple factors that affect the bounce rate of your website is the content. Hence, content is a necessity for your website.

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Not Sure What to Post on Social Media? Try These Out

When Ray Tomlinson sent the first e-mail to himself in 1971, he was testing the idea. But deep down, he knew that he had taken an essential step in creating a platform to bring the whole world together in a virtual sense. That step is still helping business owners to connect to their customers and associates. The telephone was arguably the first-ever social media device. It took very little time for it to become a medium of advertisement and customer relations. The popularity of social media exploded after the invention of blogging. Facebook and Twitter were made available to millions of people in the world in the first decade of the 21st century, and the horizons have been expanding ever since. The usage of social media for business purposes has also been increasing rapidly.

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5 Platforms to Publish Your Content

Content is often misunderstood as blogs only. But apart from blogs, there is a lot to content. According to Wikipedia, content is "something that is to be expressed through some medium, as speech, writing or any of various arts”. Once the content is created, you need to publish them so that your content gain visibility. In this article, I have mentioned 5 platforms where you should publish your content.

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3 Cognitive Biases Every Content Marketer Should Know and Use

3 Cognitive Biases Every Content Marketer Should Know and Use As humans, we love to think of ourselves as conscious, self-determined beings. We tend to believe that our actions and

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How to Create Captivating Content for a Website?

In the modern era, a website is your virtual office. Your content for website works like a real host for your company. If used properly, your web-content can be the game changer. So, your content apart from being informative must be engaging and spontaneous. If your content is only informative and monotonous, your site may look professional but seriously how many visitors would find it engaging?

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Videos are in Trend but Written Content Stays!

Video marketing is a trend that is quickly catching up with the masses thanks to different types of video making apps and video sharing platforms. Videos are quite easier for a viewer to quickly understand the information than reading a lengthy blog. Also, there are one of the best ways to engage with your audience, especially on social media. Therefore, from large businesses to social influencers, everyone is making video content and sharing them on YouTube and social media platforms. But this trend has also given rise to a major misconception that video content is enough and written content is not needed. Despite the popularity of video content, you still need written content. We have listed a few reasons why your business requires written content.

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